AI platform SetSail secured $26 Million in Series A funding round

SetSail, a California based Artificial Intelligence-powered platform that combines data and behavioral science to drive more revenue per sales rep, has now secured $26 million in a Series A funding round.

SetSail is founded by the Haggai Levi in the year 2018. It uses AI to identify the buying signals needed to close a deal. The platform then converts these signals into recommendations for sales reps, offering micro-rewards for following the best path of action and building good selling habits.

As of now, 5000 sales reps use SetSail, at companies like Dropbox, Cisco, Pendo, and others.

Praveen Akkiraju, Managing Director, Insight Partners and new SetSail board member, said, "Machine Learning is enabling enterprises to unlock major productivity gains through actionable insights built into existing processes. Haggai and team have leveraged their deep expertise in Data & Machine Learning to transform sales productivity by helping every sales rep perform like a top rep and close deals faster. We believe SetSail is fast becoming a must-have tool for all go-to-market teams."

Christian Vogt, Chief Innovation Officer, Data and Analytics, at Cisco, said, "SetSail gives us real-time visibility into our customer relationships, saving our reps time while increasing productivity and collaboration across our business. And the speed of how fast we went live was enormous. In just a few months, we launched the platform in 90 countries."

The latest funding round brings the company's total funding secured to $37 million. The Insight Partners led the funding round. Other participating investors include Team8 Capital, Wing Venture Capital, and Operator Collective.

The company as of now has plans to use the new funds to grow its product, customer success team, and go-to-market.