Decibel secured $40 Million in Series B Funding round led by Perwyn


Decibel, a UK based provider of digital experience analytics solutions, has now secured a $40 million in Series B funding round.

Founded in 2014, Decibel is founded by Harris. It offers digital customer experience analytics solutions for companies to convert, engage, and increase customer loyalty across their digital offerings. The company has now secured a total funding of $54 million to date.

Executive Opinion

Andrew Wynn, Partner at Perwyn, said, "Decibel is the market leader in the digital experience space. Its best-in-class technology and strong customer success team make the company an easy win for enterprise organizations wanting more from their digital channels. Decibel is an incredible company, and we’re thrilled to partner with them as they propel through the next wave of growth."

Ben Harris, CEO, and Co-founder, Decibel, said, "One significant, long-term impact of the current health pandemic is the pace at which businesses engage with their customers digitally. Decibel provides a window into the digital customer experience through its ability to automatically identify and prioritize critical conversion opportunities. Across our customer base, we have identified hundreds of millions of revenue dollars lost due to poor digital experiences – and more importantly, hundreds of millions in potential revenue. I’m honored by the support of our new and existing investors, customers and partners, and the hard work of our growing team. Partnering with Perwyn is further validation that with our unique data set, we’re positioned to become a very large organization."

Decibel's Latest Funding

Decibel’s digital experience analytics solution leverages artificial intelligence and machine learning to captures and quantifies unique experience data. These data points help in identifying problem areas on brands’ websites and apps. 

Its solutions are being used by more than 250 of the world's largest brands spanning across the financial, hospitality, retail, media, entertainment, and travel services. 

The funding round was led by the Perwyn, with participation from Eight Road Ventures, Draper Espirit, and John Simon.

The company plans to use the latest funds to increase focus on product innovation citing demands in North American & European regions.

PC: Pablo, Unsplash

Note: We at TechSutram take our ethics very seriously. More information about it can be found here.
Udit Agarwal Opinions expressed by techsutram contributors are their own. More details

Udit Agarwal is a Digital Marketer and a Content Marketing Specialist, He enjoys technical as well as non-technical writing. His passion and urge for gaining new insights on gadgets, smartphones and technology has led him to Techsutram. He quenches his thirst for technology through his action oriented writing skills and a profound ability to stay up to date with latest industry trends.

No comments:

Post a Comment

    Your valuable comments are welcome. (Moderated)