Whatfix, a SaaS based startup secured $32M in Series C funding round

Whatfix, a SaaS (Software as a Service) based digital adoption startup, has now secured $32 million in the Series C round of funding.

The Sequoia Capital India led the latest funding round. Some of the existing investors, such as F-Prime Capital, Eight Road Ventures, Cisco Investments, also participated in the funding round.

Founded in 2014, Whatfix is a digital transformation platform that helps the users to achieve optimal performance by offering them quick and easy access to the contextual information needed at the time a task is performed. Considering the latest funding round, Whatfix has raised a total of $49.8M in seven funding rounds, according to CrunchBase.

Executive Opinion

CEO and Co-Founder at Whatfix, Khadim Batti, said, "As the future of work evolves, enterprises must invest in Digital Adoption now to prepare for the next wave in the digital workplace. Mainstream employees and alternative workforce will need to be digitally savvy, stay focused on key digital activities, use BOTs to enter data and perform routine tasks, re-skill themselves by self-learning in the flow of work, and be comfortable acting on hyper-personalized guidance. Personalized in-app guidance, automation, and quick discovery will help enterprises and their workers be more productive and reduce cognitive overload."

Co-Founder, and CTO at Whatfix, Vara Kumar, said, "This latest funding will help us to expand our product offerings globally and continue to help enterprises realize the full value of their digitization effort. Whatfix will continue to hire across all functions and geographies and provide the leading digital adoption platform that enables clients to drive adoption across applications, browsers, and devices; it is easy to deploy; has the most open ecosystem, and is truly secure."

Whatfix and its latest Funding Round

With the help of this new funding round, the startup plans to further invest in product innovation with the latest enhanced functionalities that unify the employee experience and digital journey across the mobile, desktop, and web applications.
Whatfix believes that organizations today spend lots of money on various enterprise applications and employee training. And still, research revealed that close to 85% of business executives are challenged with the user adoption of the latest new technologies.
As of now, Whatfix has around 230 employees across its six global offices. It has more than 500 global customers which include the Experian, Automation Anywhere, Reed Specialist Recruitment, Cardinal Health Canada, Grifols, DaVita Healthcare, BMC SOfwtare Inc, among others.