Zendesk partnered with Tata Consultancy Services for CRM Solutions

Zendesk has now partnered with the TCS to offer customer relationship management (CRM) solutions for large organizations.

The strategic partnership will combine the Zendesk engagement, support, and sales, software solutions together with TCS's technological expertise across industries including financial services, manufacturing, retail, and more, notes the announcement.

The custom experience of a brand is expected to surpass a product quality and price as the key differentiator. This offers TCS and Zendesk a great opportunity to benefit from each other expertise.

Vice President of Worldwide Partners, Zendesk, Ricardo Moreno, said, "We are excited to work with TCS to better support the needs of enterprise companies. With the combination of TCS’ long-standing history of providing information technology (IT) services, consulting and business solutions to many of the world’s largest businesses in their transformation journey and our service-first CRM offerings, we look forward to helping companies foster a transparent, responsive and empowered customer experience."

Global Head, Enterprise Application Services at TCS, Akhilesh Tiwari, said, "TCS leverages its domain knowledge and deep customer relationships to contextualize its comprehensive suite of CRM/CX offerings to create bespoke solutions that provide superior customer experience and create competitive differentiation."

The partnership announcement comes with the Zendesk recent product launches, such as Sales Suite, Support Suite, and Sunshine, which enable service and sales teams to instantly connect with their customers all across the globe. Zendesk intends to leverage TCS’ deep contextual knowledge and experience in digital transformation, notes the announcement. 

Zendesk has a client base of more than 150000 customers across industries, including financial services, manufacturing, media, telecom, and retail.