McLaren Racing and Automation Anywhere announce Formula 1 Partnership to leverage AI Bots


McLaren Racing and Automation Anywhere Announce Formula 1 Partnership

Automation Anywhere and McLaren Racing partnered to leverage artificial intelligent robots in Formula 1 team's race operations.

The technology partnership will begin at the start of the 2020 Formula 1 season. This season will witness the deployment of the intelligent digital workforce (bots) in a competitive motorsport environment.

The bots will work side by side with people to perform some of the repetitive and manual tasks and will help in streamline working, notes the announcement.

McLaren Racing was founded by the New Zealand race driver Bruce McLaren in the year 1963. It first entered its Formula 1 race in the year 1966 and has since won 20 Formula 1 world championships.

Executive Opinion

CEO, McLaren Racing, Zak Brown, said, "We’re delighted to welcome Automation Anywhere into the McLaren Racing family and the world of Formula 1, for the first time. To perform in this sport, we need to be at the forefront of technological advancements and empower our people to apply their thought and focus on chasing marginal gains on track. Automation Anywhere’s sophisticated technology will help us do this, and we’re looking forward to working together in the coming seasons."

Chief Marketing Officer, Automation Anywhere, Riadh Dridi, said, "McLaren Racing operates in a competitive environment dominated by fine margins, where seconds can have a major impact. We are excited to help McLaren make faster decisions by automating processes across the team’s race operations."

RPA and Automation Anywhere

RPA’s are the software bots that help make some of the repetitive tasks easier.  UiPath and Blue Prism are the other two major players in the robotic process automation segment.

Automation Anywhere recently secured the US $290 million in the funding round of Series B led by the Salesforce Ventures. The investment was secured at the post-money valuation of $6.8 billion.

In the month of August this year, the company revealed its plans to invest $100 million in Research and Development (R&D) and hire more people in the Indian development centers. Automation Anywhere is planning to open four new offices in India at Delhi, Hyderabad, Pune, and Chennai.

The company has its offices in more than 40 countries and has claimed to have deployed more than 1.7 million bots for its clients across the different industries.

PC: Pablo, Unsplash

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Udit Agarwal is a Digital Marketer and a Content Marketing Specialist, He enjoys technical as well as non-technical writing. His passion and urge for gaining new insights on gadgets, smartphones and technology has led him to Techsutram. He quenches his thirst for technology through his action oriented writing skills and a profound ability to stay up to date with latest industry trends.

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